They do look great, getting better and better, but the branding is all Maidsafe and that’s unhelpful IMO so I won’t share them. Sorry.
Unless we pull together and promote SAFE Network this confusion will not just continue but grow.
The community and Maidsafe had a big debate about this years ago now, and we agreed to call the project and the product SAFE Network. I think we were weak in following through on that - we could have done with some brand messaging Nazis, but we didn’t, and that’s why we haven’t made a better job of the switch, and why there are still lots of people saying Maidsafe when they mean SAFE Network.
That’s our fault not their’s, and unless we agree to drop that and go with Maidsafe it’s up to us to fix it by focusing on SAFE Network and using Maidsafe only where we mean the company.
We might well do better to talk of the SAFEnetwork development team too.
For example, when I tweet out the weekly dev update I use “#SAFEnetwork Weekly Dev Update” rather than Maidsafe, while even Maidsafe still use “Maidsafe Weekly Dev Update” (slaps @dugcampbell with wet fish) and I think that’s a mistake.
While it is true that Maidsafe are doing this development, it undermines the SAFEnetwork brand, and does not reflect Maidsafe 's ambition to truly decentralised development.
I’m not putting myself forward for the brand messaging Nazi role, despite my CV , but I think it will help the project if we get more assertive around this - it is something that was agreed years ago and has recently been reaffirmed, so let’s do it, and where we see each other going off message, can we agree it’s OK to point that out?
It is clear that I’m not the only one reluctant to tweet & share things that lack this conherence with Maidsafe and the SAFEnetwork community brand strategy, so I think these brilliantly executed graphics from @whiteoutmashups and his team would be even more effective if they became focused around promoting the SAFEnetwork brand, even though for now less people realise that is what Maidsafe are building, so I hope very much they will. By all means have a subtle “being built by Maidsafe” or similar, but at the bottom, not front and centre, and not in a way that diminishes the focus on “SAFE Network”.
Any material promoting SAFE Network that doesn’t make it unmistakable that it’s about SAFE Network is missing the point of marketing a brand.
TLDR; Will, yes please take Maidsafe off even this graphic (or drop it into a footer) and put SAFE Network boldly across the top and at other points in the text, using a font and colours that cause the reader to pick those two words out as they scan the graphic. Just my opinion mate, I know we both want the same thing