… I’m the first to put up strong objection to rebranding.
I saw this advert today. Is there room for all brands? Keep SAFEnetwork and safecoin, but skin it to different markets? Bitcoin is a household name, and bitcoin green would have been a good name for a branded safe coin?
Not sure how I feel. I’d like safecoin to be the household name. To get the attention of the masses, crypto wise is the word “bitcoin” important?
Maybe safeBitcoin from a marketing perspective would work? Many of us out here care about the technology. Your average punter only cares about well known branding. Anyone want to put together some safeBitcoin branding? Users don’t care much for the implementation - they care about its ease of use, speed and performance… and branding.
safeBitcoin on the SAFEnetwork using a SAFEWallet.
Best of both world above, and eventually Bit from safeBitcoin could be dropped?
Here is that advert.
Bitcoin SAFE ?
Skinning wouldn’t hurt? You could target many markets, adoption rate could go up - and you could state that your login is compatible and powered by the same network somewhere?
Coca-Cola branched out to many mini brands you would have thought unthinkable. Coke zero, diet coke, full fat coke, vanilla coke, stevia green coke … Cola with names on. It seems to have worked out okay.
If we keep the word SAFE in there somewhere, I think we’ll do well.
BitcoinSafe, EtheriumSafe, SafeCash…
MobileSafe, DesktopSafe, EuroSafe…
BitcoinSAFE - powered by the SAFEnetwork and compatible SAFEnetwork wallets.
It will all still be safeCoin underneath?