I agree with that we should be weary of the false assumption “build it and they will come”. In the history of business, there are many great companies with great innovation with great teams that didn’t go the distance they could’ve gone just because they were operating under that assumption. Maidsafe has the advantage that is building something complex, even perhaps the most complex in this space, which is advantageous when it comes to tech, but a disadvantage when it comes to marketing. As there is nothing you can compare to, nothing to piggyback on, and thus your left with the cost of building awareness. Like bitcoin when it first came out. I am sure litecoin had an easier time explaining itself. Many marketing departments around the world struggle to translate the innovation of the core team into marketing material when its a deep-tech projects. There are books about this specific subject. It is quite difficult. Our marketing should match the level of depth of the tech. Brief videos won’t cut it (still a positive, and should be continued). However, alongside that there should be more partnerships, more events, hackathons etc,. (Maidsafe could already be working on that, but I am just mentioning this in case). University partnerships would be great. Especially since they have many corporate partnerships as well. I am sure other universities would want to see and get into the decentralized internet space, just like MIT with their own decentralized internet project.
All in all, I think we all want to see Maidsafe successful, and we have a great unique diverse community here, and it will be a great loss not to welcome and build on the diversity of thoughts, approaches, ideas. Let’s build on the tension, instead of letting it negate each other’s thoughts.