Preparing a coordinated marketing campaign

marketing

#307

Different layers of security for different purposes is very important. I don’t normally give myself root/administrator privileges on my own home computer. This is natural in GNU/Linux. I don’t want to have the same privileges when handling my money and when communicating on Safenet forum, playing a game or updating my system. All these actions require some form of identification, but the purpose and levels are different.


#308

I can sign up for that, no problem.I just dont know if the Maidsafe team wants us to start stirring things or if they prefer us to wait until their marketing campaign kicks off.
@dirvine, would appreciate your input.


#309

I guess I didn’t explain myself well enough.

I wasn’t implying we get someone from Maidsafe to do one. The team is way to busy at this point to do something like this or at least that’s my guess from seeing all the work being done. They have posted a couple of positions recently also for PR people and will be working their own plans.

I meant we should check who is scheduled in the future and find someone who would attract the kind of people who’d be interested in the SAFE Network. Then when the IAmA is running pose a question to them about Maidsafe, the SAFE Network and @dirvine. To get the question answered though it looks like it’d need to be up voted a lot to get the person to see and then answer it.


#310

In a way good publicity for the project. 2,600+ view is far too low IMO. We need more marketeer like him to talk about this project and gain some traction.


#311

David & Nick need to give interviews to tech sites and magazine & have a YouTube video explaining Safe.


#312

Completely disagree about organic being an unlikely route.

Sure, PR and social are the obvious channels, but organic is bedrock while PR and social bounce like cardiac monitors.

True that you can’t expect people to know to search for ‘decentralised internet’ or ‘safenetwork software’. However, that doesn’t mean organic is a failure waiting to happen.

Organic should be newsjacking every other thing that is popular, comparing, contrasting, differentiating and showing superiority over everything from tor, darknet, freenet to coinage like bitcoin and ethereum, to mining and making money online. There’s probably a dozen easy core niches with 10-100 key term roots within each that could be exploited.

Even without a working, downloadable, post-beta product, there could be 10,000 articles written or being written, each of which is capable of bringing in 1000+ visits a month. Yes, that’s 10 million visits a month if there was a coordinated content engine in place with editorial processes and recurring publishing on-domain.

These in turn would lead to a massive amount of chatter on social and within the PRess. After all, much of PR nowadays is content based off-domain publishing on media sites. It’s no longer just a flashy headline - it’s a story.

Hopefully the new marketing people at MaidSAFE are able to spin up the FTL drive and get this happening. Waiting until after Alpha would be a travesty of wasted opportunity, IMHO.


#313

Did someone just say ‘slogan’? I think I heard someone say ‘slogan’…

“An item falls under the IT umbrella when it is used for the purposes of storing, protecting, retrieving, and processing data electronically.”

No no…no need to thank me.

#SAFE #thisisIT

:yum:


#314

I think that slogan is very good!


#315

Putting the “I” in Internet


#316

At the moment it reminds me about the movie with the same name about a horror clown.


#317

Good thinking. Now we have a mascot as well. We’re getting there… :rofl:


#318

I editted a small video. Click the logo to open it. (right-click and open, for it will close the forum if you left click it)

I figured: besides debating about marketing, we might as well contribute and have a bit of fun, right? :grinning:

All the content from the video is from the film ‘The Human Face of Big Data’. Highly recommendable btw.

Dim8zZS


#319

Anyone noticed that ethnews.com uses the impossible triangle as well? They’ve just flipped it, changed the colours and added ‘TM’.

I’d never even heard of the site but saw a tweet with the logo and it piqued my interest, hopefully there won’t be any confusion with people thinking there’s a link between the two!


#320

Good job! Dont you wanna place it on youtube?


#321

I think it will be instantly taken down because of copyright infringement.
And besides that, this video was merely for the fun of making it. I feel It would be inappropriate for me to spread (copyrighted) material full of MaidSafe logo’s on the internet, without consent of MaidSafe, and without proper/deeper knowledge about SAFE.

Edit: plus this video only conveys the problem. It doesn’t explain anything about SAFE. It’s inspirational at best. Could maybe be used at the start of a presentation though.


#323

Why not just a channel #marketing in the safenetwork slack?


#324

Made another small inspirational video. As long as I’m having fun making’em, I’ll keep posting’em. :wink:

(right click the logo and open)

Snap18


#325

Love it. Top work. Tweeted. Keep 'em coming!


#326

I love how people here are trying to help. Nice work.


#327

Brilliant, I loved it… keep them coming :slight_smile: