From the blog post:
"Our proposal is the network becomes a source of income and economic opportunity based on contribution and participation. ... We believe incentivising participation is crucial in addressing the final and most divisive challenge – the ambiguity that the rise of technology has created for many people."
Now I have a disagreement (maybe, I could be wrong ). Fabricated incentives are a form of an attempt of centralized control (with the incentive itself as the centralizing factor). The increasing complexity in society is better suited for a more organic and evolving organization.
Also, having to earn an income, even with this new model proposed in the blog post, is to cement the old money paradigm. Having to earn an income, in the form of money, things, information, cryptocurrencies, tokens or in some other way is what can be called a middleman approach. The money, or the equivalent symbol of exchange, becomes a centralizing barrier between human interactions. Smarter ways of social interactions, enabled and enhanced by technology, remove the need for this middleman barrier.