I see the acceptance of Maidsafe by the average person to be the biggest marketing hurdle.
Regular folks who willingly give their private data and information to companies like Facebook and Google will have no comprehension of what a decentralised Internet is and what the benefits are IMHO and some of those that do understand wont care…just yesterday I was having an argument with a work mate about Australian Metadata retention, he was basically saying he was for it because what we do online is our own problem and we should expect to be monitored and that if it stops one single pedo or one terrorist than it is worth it.
Bitcoin is the perfect example where outside of tech and finance circles most people have no idea what it is.
Compare that to an iPhone, Facebook or the Google search engine. Everyone knows what these things are, everyone can see the value and everyone uses those things daily.
Does Maidsafe have an idea on this problem?