So, do you play chess? One of the most useful things a person learns from chess is that in order to checkmate the opponent’s king, you have to strike in sync. Yes, that’s right, if you use all your available figures, the overall effect is stronger.
Who is the most important figure for the Safe marketing?
This is our King - without him the game is over. But there are different pieces in a game of chess. There are knights, there are pawns. When they act in sync, the effect of their actions on the whole game is stronger.
Who are our pawns in the Safe marketing? Things that have little power in themselves. For example, a meme game with prizes. Some may think this is useless. And in itself it is useless. There is no game without the King.
But to achieve the best game you have to hit in sync.
It takes time to synchronize your actions. Therefore, when you play chess, you need to start the first move with the pawn and arrange your pieces so that when the right time comes you hit with full force and conquer!
The effect of the rooks, the bishops and the knights is that they give a strong social signal - they are successful people in life who can afford to burn time and have chosen to burn it for a dream called Safe, so perhaps there is something interesting here hence such people burn their time here.
By definition, the new people do not know how good the Safe network is - the possibilities are they to be curious enough on their own and take the time to understand Safe or receive a social signal to ignite their curiosity.
What are these social signals? These are the other pieces in the game. We have rooks like @mav discussing smart things, most of which I don’t understand, and @happybeing doing magic with code that I understand even less. We have knights like @Nigel who take care of the music in the game and Ambassadors like @Sotros25 who devotes her time to represent us to the world.
We also have many pawns (who give from the heart like @Secretariat415) and things like the international translations on the official website, forums and social channels. All these things and people do not exist in isolation but are connected and the effect of them is multiplied by each other and when the king enters the game I believe that all this preparation will allow us to jam on harder. So, do you play chess?